A Multi-Level Food & Drink Emporium
Restaurant Identity
as the renovation of the newly aquired vintage building for the three craftman businesses began, pop culture design had already been developing the branding design. each floor of the building housed a completely different business serving different dayparts
and clientele, our recommendation was to keep the identity all under one a singular branding umbrella. thus, the three craftsman brands adopted a singular look and feel. pcd developed four logos, outside signage graphics, printed and wall menus, and more.
“… a highly creative and nimble bunch that have
provided us with effective, strategy-based branding, advertising, pos, digital, social and design work across our various business units, including craft beer, spirits, specialty-grade coffee and restaurants…”
Bruce Miller, VP Marketing
Two Brothers Artisan Brewery